New trends in international e-commerce development

Abstract

In the article, new trends in the development of international electronic commerce are considered. The author highlights a new trend - direct sales of goods produced by manufacturers to end consumers. For this purpose, it is proposed to use their own websites and special trading platforms of intermediary companies. The positive aspects of direct sales to end customers through the company’s website are emphasized, in particular, the possibility of a more thorough study of sales markets and an analysis of the needs of specific population strata.