Essence of e-commerce in the system of international trade relationships

Abstract

The paper deals with the main results of research devoting to analysis of ecommerce idea and essence in the system of b2b and b2c international trade relationships. Detailed analysis of foreign and national approaches to ecommerce, etrade, internet trade was performed. Author’s considering ecommerce as many-sided and difficult economic category. The paper deals with the main factors and preconditions of the development of e-commerce, such as deeper integration of economic relationships between different business entities with active development of IT technologies at the same time and also strengthening of customers needs individualization.